Converting Leads into Sales Certificate
Why you should study with us
Converting Leads into Sales Certificate Course
The entire sales landscape has changed dramatically in the last decade. As a result, businesses are seeking new strategies and shifting sales models: pushing for streamlined internal sales processes which require significant changes to roles, skills, technology and organisational structure. Businesses, and individuals, that learn to thrive in this rapidly changing and dynamic environment can grasp the huge opportunity to dynamically respond to changing customer requirements. Customer centric and internally aligned sales and service models lead the way for a new approach to selling, which genuinely supports customers to purchase products aligned to their needs - increasing trust, loyalty and revenue.
This course has been designed for sales staff at all levels to help you understand, respond and thrive under modern and dynamic sales models. The course covers key concepts vital to understanding and implementing processes which drive competitor advantage and increase market share. The information presented is supported by practical examples, templates and opportunities to develop and practice the skills, aptitudes and concepts needed to successfully sell to today’s savvy consumer in saturated global markets. The skills, tools and knowledge contained in this course will take you through the essential knowledge, psychology, practical steps and personal development needed to optimise your sales opportunities and convert leads into sales. Worksheets, quizzes, tests and interactive exercises are provided to reinforce and aid your learning.
What you will learn:
- How sales and service roles have changed and the immense opportunities this presents
- How to support and manage internet savvy and highly informed modern consumers
- Why sales people need to reframe products and services as solutions to customer problems
- How to use effective questioning to qualify leads and gather vital information about needs
- How to direct the buying journey and successfully input at each stage
- Simple techniques for resolving objections and ensuring the prospect is ready to close
- How and why gaining trust is so vital under the influence of social media
- The concepts of lead scoring and how it is used to optimise effort and maximise profitability
Benefits of taking this course:
- Feel more confident understanding the psychology, emotions and behaviours of customers
- Learn how to effectively position appropriate products to upsell and cross-sell
- Discover how to maintain confident communication when dealing with difficult customers
- Acquire practical methods to build trust and develop productive relationships
- Eliminate the fear of asking for commitment and getting sales
- Develop call structure and customisable templates for multiple correspondence types
- Enhance and optimise linguistic and conversational skills to aid clear communication
Taking this course will empower individuals and organisations to respond effectively to change and implement dynamic customer-centric sales processes which are ethical, effective and highly profitable.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
- Learn how sales and service roles have changed and the new opportunities this presents for business
- Understand the relationship between service, selling and upselling.
- Investigate the benefits of a change in mind-set to step into the new roles
- Get to grips with the new reality of informed customers and how this impacts business processes
- Understand the importance of reframing products and services as solutions to customer problems
- Learn how to use effective questioning to qualify leads and gather vital information about needs
- Comprehend the differences between upselling and cross-selling with strategies for their effective use
- Discover how to direct the buying journey and how to successfully input at each stage
- Understand the drivers and differences in customer personalities and buying behaviours
- Learn how to analyse customer behaviours and interpret actions to reveal patterns and styles
- Discover how to maintain confident communication when dealing with difficult customers
- Uncover the crucial significance of establishing trust in customer relationships
- Understand the concept of lead scoring and how it should be used to prioritise your sales efforts
- Learn why we avoid asking for commitment and discover how to overcome fears and ask for sales
- Uncover the main reasons cold calling fails and learn how to do it effectively
- Introduce structure and customisable templates for emails and telephone calls
- Enhance and optimise telephone and conversational skills to aid clear communication
- Improve telephone etiquette and expand customer rapport development using the telephone
- Learn about the key areas in which business should focus sales change management efforts
- Review the changing scope of sales roles within business organisations
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Converting Leads into Sales Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 9 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
This course has changed my life. It has opened a lot of door and when I apply for jobs it adds distinction to my CV.
It is easy to take time out after work or on a Sunday and it never gets boring. Your mind is filled with new skills and more information that you would love too use in the real world.
I cannot fault this course. I am now applying for University and completing this course will show how dedicated I am to learning.
Faith Bologun
Great Course! Arrived very quickly on the same day I ordered it - Amazing Service! I can’t wait to get the certificate at the end so I can show my customers that I have under pinned my knowledge and experience by gaining a qualification that is fully accredited. It is so important to keep fully up to date with skill and learning since everything is constantly changing i.e. the law, people’s requirements and to refresh ones’ knowledge is paramount in today’s challenging job market. We need to be one step in front and a head of our competitors if we are to succeed. Thanks You for helping me achieve this.
Yvonne Watkins
WOW, I really learned so much more than I thought I would, this is an amazing course with useful insights and guidance. It was really well laid out, user friendly and a joy to participate in, even if you don’t want to start a business.
Any animal lover or owner would benefit from taking this course, as it covers so many aspects, from simple ways to handle a variety of different types of pets, grooming feeding and first aid as well.
It’s absolutely brilliant, I feel that I am now ready and prepared to start on my new journey. Thank you!
Loraine Simpson
Very nice and practical. Good course structure comes with handout. Each module contains down-to-earth content which provide a comprehensive knowledge from learning about this industry, getting to know the florist and the basic understanding about flowers, then to how to start and maintain our own business.
With the completed course which does provide me clear guidelines to enter this industry and knowing what’s in front of me.
The hand out does help a lot too. I can decide freely when to learn and the learning pace by my own. Through this course, I’ve also established a solid knowledge about techniques of how to take care of flowers correctly, how to design and create my own bouquet.
Overall, I am very satisfied.
Cynthia Huang
An amazing opportunity to improve my skills and easy to access. I really enjoyed the course! I think it s an excellent way to learn and improve yourself.
Thanks to this amazing course my self-esteem is growing up and I feel capable to start a new job and a new life. Constantly I am studying and I hope to be successful in the future.
Grazia Marino
I've just completed the Level 3 Admin & PA Diploma!
I found the course informative and user friendly to navigate. I had the chance to refresh the skills I already possessed and it introduced me to new ideas and information. It was a good opportunity for me to update my skill set.
A very useful course with the topics very well presented and easy to read and follow. I was able to easily slot the course into my schedule and enjoyed setting time aside to work my way through. I would definitely recommend this course to those wishing to learn something new and for those wishing to sharpen up on previous knowledge.
Jenny McConnell
Converting Leads into Sales Certificate Course
The entire sales landscape has changed dramatically in the last decade. As a result, businesses are seeking new strategies and shifting sales models: pushing for streamlined internal sales processes which require significant changes to roles, skills, technology and organisational structure. Businesses, and individuals, that learn to thrive in this rapidly changing and dynamic environment can grasp the huge opportunity to dynamically respond to changing customer requirements. Customer centric and internally aligned sales and service models lead the way for a new approach to selling, which genuinely supports customers to purchase products aligned to their needs - increasing trust, loyalty and revenue.
This course has been designed for sales staff at all levels to help you understand, respond and thrive under modern and dynamic sales models. The course covers key concepts vital to understanding and implementing processes which drive competitor advantage and increase market share. The information presented is supported by practical examples, templates and opportunities to develop and practice the skills, aptitudes and concepts needed to successfully sell to today’s savvy consumer in saturated global markets. The skills, tools and knowledge contained in this course will take you through the essential knowledge, psychology, practical steps and personal development needed to optimise your sales opportunities and convert leads into sales. Worksheets, quizzes, tests and interactive exercises are provided to reinforce and aid your learning.
What you will learn:
- How sales and service roles have changed and the immense opportunities this presents
- How to support and manage internet savvy and highly informed modern consumers
- Why sales people need to reframe products and services as solutions to customer problems
- How to use effective questioning to qualify leads and gather vital information about needs
- How to direct the buying journey and successfully input at each stage
- Simple techniques for resolving objections and ensuring the prospect is ready to close
- How and why gaining trust is so vital under the influence of social media
- The concepts of lead scoring and how it is used to optimise effort and maximise profitability
Benefits of taking this course:
- Feel more confident understanding the psychology, emotions and behaviours of customers
- Learn how to effectively position appropriate products to upsell and cross-sell
- Discover how to maintain confident communication when dealing with difficult customers
- Acquire practical methods to build trust and develop productive relationships
- Eliminate the fear of asking for commitment and getting sales
- Develop call structure and customisable templates for multiple correspondence types
- Enhance and optimise linguistic and conversational skills to aid clear communication
Taking this course will empower individuals and organisations to respond effectively to change and implement dynamic customer-centric sales processes which are ethical, effective and highly profitable.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
- Learn how sales and service roles have changed and the new opportunities this presents for business
- Understand the relationship between service, selling and upselling.
- Investigate the benefits of a change in mind-set to step into the new roles
- Get to grips with the new reality of informed customers and how this impacts business processes
- Understand the importance of reframing products and services as solutions to customer problems
- Learn how to use effective questioning to qualify leads and gather vital information about needs
- Comprehend the differences between upselling and cross-selling with strategies for their effective use
- Discover how to direct the buying journey and how to successfully input at each stage
- Understand the drivers and differences in customer personalities and buying behaviours
- Learn how to analyse customer behaviours and interpret actions to reveal patterns and styles
- Discover how to maintain confident communication when dealing with difficult customers
- Uncover the crucial significance of establishing trust in customer relationships
- Understand the concept of lead scoring and how it should be used to prioritise your sales efforts
- Learn why we avoid asking for commitment and discover how to overcome fears and ask for sales
- Uncover the main reasons cold calling fails and learn how to do it effectively
- Introduce structure and customisable templates for emails and telephone calls
- Enhance and optimise telephone and conversational skills to aid clear communication
- Improve telephone etiquette and expand customer rapport development using the telephone
- Learn about the key areas in which business should focus sales change management efforts
- Review the changing scope of sales roles within business organisations
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Converting Leads into Sales Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 9 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
This course has changed my life. It has opened a lot of door and when I apply for jobs it adds distinction to my CV.
It is easy to take time out after work or on a Sunday and it never gets boring. Your mind is filled with new skills and more information that you would love too use in the real world.
I cannot fault this course. I am now applying for University and completing this course will show how dedicated I am to learning.
Faith Bologun
Great Course! Arrived very quickly on the same day I ordered it - Amazing Service! I can’t wait to get the certificate at the end so I can show my customers that I have under pinned my knowledge and experience by gaining a qualification that is fully accredited. It is so important to keep fully up to date with skill and learning since everything is constantly changing i.e. the law, people’s requirements and to refresh ones’ knowledge is paramount in today’s challenging job market. We need to be one step in front and a head of our competitors if we are to succeed. Thanks You for helping me achieve this.
Yvonne Watkins
WOW, I really learned so much more than I thought I would, this is an amazing course with useful insights and guidance. It was really well laid out, user friendly and a joy to participate in, even if you don’t want to start a business.
Any animal lover or owner would benefit from taking this course, as it covers so many aspects, from simple ways to handle a variety of different types of pets, grooming feeding and first aid as well.
It’s absolutely brilliant, I feel that I am now ready and prepared to start on my new journey. Thank you!
Loraine Simpson
Very nice and practical. Good course structure comes with handout. Each module contains down-to-earth content which provide a comprehensive knowledge from learning about this industry, getting to know the florist and the basic understanding about flowers, then to how to start and maintain our own business.
With the completed course which does provide me clear guidelines to enter this industry and knowing what’s in front of me.
The hand out does help a lot too. I can decide freely when to learn and the learning pace by my own. Through this course, I’ve also established a solid knowledge about techniques of how to take care of flowers correctly, how to design and create my own bouquet.
Overall, I am very satisfied.
Cynthia Huang
An amazing opportunity to improve my skills and easy to access. I really enjoyed the course! I think it s an excellent way to learn and improve yourself.
Thanks to this amazing course my self-esteem is growing up and I feel capable to start a new job and a new life. Constantly I am studying and I hope to be successful in the future.
Grazia Marino
I've just completed the Level 3 Admin & PA Diploma!
I found the course informative and user friendly to navigate. I had the chance to refresh the skills I already possessed and it introduced me to new ideas and information. It was a good opportunity for me to update my skill set.
A very useful course with the topics very well presented and easy to read and follow. I was able to easily slot the course into my schedule and enjoyed setting time aside to work my way through. I would definitely recommend this course to those wishing to learn something new and for those wishing to sharpen up on previous knowledge.
Jenny McConnell
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I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
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This course is a great way to brush up on my rusty excel skills, I recommend this course to anyone looking for something to do during lockdown, it's easy to use and talks you through each stage step by step. It has given me the confidence I need to further my career.
Georgia Darke
Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
Nicoleta Lucaci
Wow what an incredible insight for the start of anyone's journey in property. This course gives you so much information and there are tests and questions on each of the modules. The course is very easy to follow and well laid out. You can actually make notes on the pages of each module using the notes tab! I am very excited to say that I passed and I only spent one week on this course. I will print all the PDF information and keep it in a file with my certificate. I feel very confident for my future plans now I have completed this course.
Nichola Anderson
I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad
Omg im so excited, over joyed and all the good stuff that comes to mind! Wonderful experience doing lessons with New Skills Academy. I look foward to doing more courses with them. I hope this will encourage others to come on board and refresh your minds or to learn something new, it's a win win situation. I want to thank New Skills Academy so much for making this as simple as possible for me.
Shari Anderson
The course was clearly set out with helpful end of week tests which built my knowledge. Being dyslexic I found the course was set out in an easy to understand way. I was able to pass the test on my first attempt. The downloaded pdf are a useful resource that you can keep forever. Looking forward to the next course
Ross Dunsten
