Instagram Marketing Certificate
Instagram Marketing Certificate Course
The world of marketing changed exponentially with the introduction of social media. Not only did social media platforms allow for a major expansion in marketing demographic outreach, but they introduced an affordable avenue for businesses and companies to market their brand. Since its inception in 2010, Instagram rapidly became a sought-after platform for marketing.
As with any form of marketing, Instagram marketing requires research, legwork and a budget. However, the potential to reach the masses is far greater than with any other platform for product marketing, albeit print, digital format or social media.
In this Instagram Marketing course, we will look at the brief history of Instagram to gain a better understanding of how the platform works. In addition, we will learn how to effectively use Instagram as a means of domestic and global brand outreach to maximise the potential for success. If used effectively, Instagram marketing may be the only form of marketing that is required for a brand.
You Will Learn:
- The history of Instagram
- The role that Instagram marketing plays
- The formula for Instagram’s success
- Defining business goals
- Setting marketing objectives
- How to create a content strategy
- How to define your target market on Instagram
- Instagram marketing challenges
- How to take advantage of Instagram tools
In general, marketing requires a good bit of research. It is important to clearly identify a brand and to market the product/service to the right demographic. Although Instagram is a social media platform, it is not exempt from the rules of efficient marketing.
Therefore, to be a successful Instagram marketer or to make sure that the right form of marketing is used for a business, communities and users need to be identified. The latter is particularly important, as it is estimated that 95 million photos and videos are shared via Instagram every day. Therefore, to ensure that a brand is not lost within the sea of many brands and business, the correct target audience needs to be identified.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Instagram Marketing Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
The course was very easy to navigate and very informative. I have gained so much information from this course - it is amazing to know I have learnt so much from this and it is even better that you can do it in your own time and no one pushing you.
Shaun Mulryne
Great support from tutors and IT staff! Emails are always answered quickly, even on late nights and early mornings. Good clear lay out across the website, very easy to navigate and keep track of modules completed.
Would highly recommend to anyone looking to gain more knowledge in their own time and develop in the area. I completed this course on my commute to and from work. I also received a student card with this course that was great to benefit discounts from.
I am already thinking about what other courses I can start with New Skills Academy as soon as possible!
Sarah Howden
This online course gave me the opportunity to plan my study time around the rest of my day, instead of the other way around. I was able to study and work when I was at my peak energy, whether that’s early morning or late at night.
The course material was always accessible online, so there was no need to schedule special trips to a library either. It makes a good option for everyone who needs to keep the balance between their work and family commitments.
Simple and understandable language. I really recommend to anyone who would like to improve qualifications.
Urszula Jakobczak
I was pleased to find the course I wanted at such a reasonable price. The system is really easy to use and the information given is clear and precise.
I like the fact you can print each module as I like to make hand written notes when studying. The course has provided me with a better understanding of the construction industry, even with all the reading it kept me interested throughout.
The customer service was prompt and very helpful, and I love that you can take your own time in completing the course.
I look forward to completing new courses in the future, Thank You!
Samantha Norman
Easy to use! Fantastic! It has massively helped me whilst I have been working in Human Resources.
I couldn't ask for anything better.
I can't wait to start another course with you! Definitely worth every penny and I would highly recommend I was also able to brush up on my excel knowledge too which is really imperative in my role.
Before I started the course I had little knowledge on how to use Excel I am now a Excel wiz! Such a fantastic course I would recommend it to anyone working in HR or looking to get into HR
Eva Stenson
I found the course very professional and the contact with my course tutor was easy and rewarding. He responded very quickly to my emails.
I found the feedback from the questions I submitted very good and very useful. It helped me complete further questions and has given me direction in my job. I thoroughly enjoyed the course and I would definitely recommend it to colleagues and friends.
I would like to thank my tutor for all his help and valuable suggestions. I found his feedback very helpful and speedy; his remarks were always positive and constructive. The course material is excellent, varied, relevant and up-to-date. I have enjoyed the course and am very glad.
Muhammad Usman Akhtar
Instagram Marketing Certificate Course
The world of marketing changed exponentially with the introduction of social media. Not only did social media platforms allow for a major expansion in marketing demographic outreach, but they introduced an affordable avenue for businesses and companies to market their brand. Since its inception in 2010, Instagram rapidly became a sought-after platform for marketing.
As with any form of marketing, Instagram marketing requires research, legwork and a budget. However, the potential to reach the masses is far greater than with any other platform for product marketing, albeit print, digital format or social media.
In this Instagram Marketing course, we will look at the brief history of Instagram to gain a better understanding of how the platform works. In addition, we will learn how to effectively use Instagram as a means of domestic and global brand outreach to maximise the potential for success. If used effectively, Instagram marketing may be the only form of marketing that is required for a brand.
You Will Learn:
- The history of Instagram
- The role that Instagram marketing plays
- The formula for Instagram’s success
- Defining business goals
- Setting marketing objectives
- How to create a content strategy
- How to define your target market on Instagram
- Instagram marketing challenges
- How to take advantage of Instagram tools
In general, marketing requires a good bit of research. It is important to clearly identify a brand and to market the product/service to the right demographic. Although Instagram is a social media platform, it is not exempt from the rules of efficient marketing.
Therefore, to be a successful Instagram marketer or to make sure that the right form of marketing is used for a business, communities and users need to be identified. The latter is particularly important, as it is estimated that 95 million photos and videos are shared via Instagram every day. Therefore, to ensure that a brand is not lost within the sea of many brands and business, the correct target audience needs to be identified.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Instagram Marketing Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
The course was very easy to navigate and very informative. I have gained so much information from this course - it is amazing to know I have learnt so much from this and it is even better that you can do it in your own time and no one pushing you.
Shaun Mulryne
Great support from tutors and IT staff! Emails are always answered quickly, even on late nights and early mornings. Good clear lay out across the website, very easy to navigate and keep track of modules completed.
Would highly recommend to anyone looking to gain more knowledge in their own time and develop in the area. I completed this course on my commute to and from work. I also received a student card with this course that was great to benefit discounts from.
I am already thinking about what other courses I can start with New Skills Academy as soon as possible!
Sarah Howden
This online course gave me the opportunity to plan my study time around the rest of my day, instead of the other way around. I was able to study and work when I was at my peak energy, whether that’s early morning or late at night.
The course material was always accessible online, so there was no need to schedule special trips to a library either. It makes a good option for everyone who needs to keep the balance between their work and family commitments.
Simple and understandable language. I really recommend to anyone who would like to improve qualifications.
Urszula Jakobczak
I was pleased to find the course I wanted at such a reasonable price. The system is really easy to use and the information given is clear and precise.
I like the fact you can print each module as I like to make hand written notes when studying. The course has provided me with a better understanding of the construction industry, even with all the reading it kept me interested throughout.
The customer service was prompt and very helpful, and I love that you can take your own time in completing the course.
I look forward to completing new courses in the future, Thank You!
Samantha Norman
Easy to use! Fantastic! It has massively helped me whilst I have been working in Human Resources.
I couldn't ask for anything better.
I can't wait to start another course with you! Definitely worth every penny and I would highly recommend I was also able to brush up on my excel knowledge too which is really imperative in my role.
Before I started the course I had little knowledge on how to use Excel I am now a Excel wiz! Such a fantastic course I would recommend it to anyone working in HR or looking to get into HR
Eva Stenson
I found the course very professional and the contact with my course tutor was easy and rewarding. He responded very quickly to my emails.
I found the feedback from the questions I submitted very good and very useful. It helped me complete further questions and has given me direction in my job. I thoroughly enjoyed the course and I would definitely recommend it to colleagues and friends.
I would like to thank my tutor for all his help and valuable suggestions. I found his feedback very helpful and speedy; his remarks were always positive and constructive. The course material is excellent, varied, relevant and up-to-date. I have enjoyed the course and am very glad.
Muhammad Usman Akhtar
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I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley
Wow what an incredible insight for the start of anyone's journey in property. This course gives you so much information and there are tests and questions on each of the modules. The course is very easy to follow and well laid out. You can actually make notes on the pages of each module using the notes tab! I am very excited to say that I passed and I only spent one week on this course. I will print all the PDF information and keep it in a file with my certificate. I feel very confident for my future plans now I have completed this course.
Nichola Anderson
I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad
Fantastic course! Well-presented and challenging with frequent assessments. I feel a serious sense of accomplishment having not studied for over 30 years! Videos that accompany each module are carefully thought out and informative. Am so impressed with this course, have now signed up for 3 other courses and recommending New Skills Academy to everyone!
Marva Hudson
This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova
Omg im so excited, over joyed and all the good stuff that comes to mind! Wonderful experience doing lessons with New Skills Academy. I look foward to doing more courses with them. I hope this will encourage others to come on board and refresh your minds or to learn something new, it's a win win situation. I want to thank New Skills Academy so much for making this as simple as possible for me.
Shari Anderson
This course is a great way to brush up on my rusty excel skills, I recommend this course to anyone looking for something to do during lockdown, it's easy to use and talks you through each stage step by step. It has given me the confidence I need to further my career.
Georgia Darke
Lovely course for people who want to know the basics and of sign language. It's has helped me to get more of an understanding and will greatly benefit me in my workplace. So easy to pick up and the videos were easy to understand. Would definitely recommend to anyone.
Chloe Hambly