Instagram Marketing Certification
Instagram Marketing Certification
The world of marketing changed exponentially with the introduction of social media. Not only did social media platforms allow for a major expansion in marketing demographic outreach, but it introduced an affordable avenue for businesses and companies to market their brand.
Since its inception in 2010, Instagram rapidly became a sought-after platform for marketing. As with any form of marketing, Instagram marketing requires research, legwork and a budget. However, the potential to reach the masses is far greater than with any other platform for product marketing, albeit print, digital format or social media.
In this Instagram Marketing course, we will look at the brief history of Instagram to gain a better understanding of how the platform works. In addition, we will learn how to effectively use Instagram as a means of domestic and global brand outreach to maximize the potential for success.
If used effectively, Instagram marketing may be the only form of marketing that is required for a brand.
You Will Learn:
- The history of Instagram
- The role that Instagram marketing plays
- The formula for Instagram's success
- Defining business goals
- Setting marketing objectives
- How to create a content strategy
- How to define your target market on Instagram
- Instagram marketing challenges
- How to take advantage of Instagram tools
In general, marketing requires a good bit of research. It is important to clearly identify a brand and to market the product/service to the right demographic. Although Instagram is a social media platform, it is not exempt from the rules of efficient marketing. Therefore, to be a successful Instagram marketer or to make sure that the right form of marketing is used for a business, communities and users need to be identified. The latter is particularly important, as it is estimated that 95 million photos and videos are shared via Instagram every day. Therefore, to ensure that a brand is not lost within the sea of many brands and business, the correct target audience needs to be identified.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices

of achievement
This certificate is presented to
Your Name

For completing the
Instagram Marketing Certification
on 21st November 2025
Selena Hurford
Selena Hurford
Course Tutor

Daniel Morgan
Daniel Morgan
Head of Academy

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Very interesting topics, I feel like I have expanded my knowledge and have more of an understanding and can use the techniques I have learnt professionally. I feel more confident in my ability!
I enjoyed the videos of the makeup application and thought the flow of the course was very well structured which made it easy to follow. It had me excited to do more and complete next stages as it was in bite size chunks.
I am very happy with the programme thoroughly enjoyed it I wish it was longer so I could learn more. Thank you for the course!

Phoebe Shufflebotham
Before starting this course I had no prior knowledge in floristry. The course not only gave me the tools I needed to get started but also gave me the passion and the confidence to move forward with floristry as a career.
Through the content I have learned within the course I have been able to not only make, but also sell many of my own designs as well as book a couple of future events.
This has been a great launching pad for me into a career I am truly enjoying. I highly suggest for anyone who is considering floristry to start with this course.

Laura Meers
I had looked at a lot of different courses like this to help my CPD as an NQT. Not only was it super value for money, but really easy to use and work with.
Having the opportunity to print or PDF information means I can keep any work as evidence.
I have been very impressed with this course and will defiantly look to complete similar courses soon.

Kim Hudspith
Having just completed the Admin & PA diploma I feel far more equipped to start a new career. From covering the basics, to recapping on things forgotten to introducing new concepts this course has something for everyone.

Shelley Tomkins
An excellent course that looks great on any CV and opens career doors. Having an industry-recognised qualification is useful in any line of work.
I have not yet completed the course but anticipate being able to use the skills learned to broadening my careers options. Would highly recommend this course. It has plenty of supplementary material for the user and is as in-depth as it is comprehensive.
Love the flexibility of the course which allows the user to study in his/her own time which is great for those in full time employment or those with family commitments. Excellent course this far.

Richard Barker
Wow, a really helpful course, and a great way to get a portfolio of 'faces' that will enhance my repertoire. The course was so useful in highlighting important things to think about and also give a background into the history of facial art. I enjoyed the chapters and the ability to download or re -visit the chapters any time is a great bonus. Personally, for me, I wanted to have a recognizable and quantifiable certification that I can let potential customers see, and check, so they can feel confident I am a qualified and responsible face painter. I would recommend this course to anyone thinking about furthering their interest in face painting.

Felicity Sayers
Instagram Marketing Certification
The world of marketing changed exponentially with the introduction of social media. Not only did social media platforms allow for a major expansion in marketing demographic outreach, but it introduced an affordable avenue for businesses and companies to market their brand.
Since its inception in 2010, Instagram rapidly became a sought-after platform for marketing. As with any form of marketing, Instagram marketing requires research, legwork and a budget. However, the potential to reach the masses is far greater than with any other platform for product marketing, albeit print, digital format or social media.
In this Instagram Marketing course, we will look at the brief history of Instagram to gain a better understanding of how the platform works. In addition, we will learn how to effectively use Instagram as a means of domestic and global brand outreach to maximize the potential for success.
If used effectively, Instagram marketing may be the only form of marketing that is required for a brand.
You Will Learn:
- The history of Instagram
- The role that Instagram marketing plays
- The formula for Instagram's success
- Defining business goals
- Setting marketing objectives
- How to create a content strategy
- How to define your target market on Instagram
- Instagram marketing challenges
- How to take advantage of Instagram tools
In general, marketing requires a good bit of research. It is important to clearly identify a brand and to market the product/service to the right demographic. Although Instagram is a social media platform, it is not exempt from the rules of efficient marketing. Therefore, to be a successful Instagram marketer or to make sure that the right form of marketing is used for a business, communities and users need to be identified. The latter is particularly important, as it is estimated that 95 million photos and videos are shared via Instagram every day. Therefore, to ensure that a brand is not lost within the sea of many brands and business, the correct target audience needs to be identified.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices

of achievement
This certificate is presented to
Your Name

For completing the
Instagram Marketing Certification
on 21st November 2025
Selena Hurford
Selena Hurford
Course Tutor

Daniel Morgan
Daniel Morgan
Head of Academy

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Very interesting topics, I feel like I have expanded my knowledge and have more of an understanding and can use the techniques I have learnt professionally. I feel more confident in my ability!
I enjoyed the videos of the makeup application and thought the flow of the course was very well structured which made it easy to follow. It had me excited to do more and complete next stages as it was in bite size chunks.
I am very happy with the programme thoroughly enjoyed it I wish it was longer so I could learn more. Thank you for the course!

Phoebe Shufflebotham
Before starting this course I had no prior knowledge in floristry. The course not only gave me the tools I needed to get started but also gave me the passion and the confidence to move forward with floristry as a career.
Through the content I have learned within the course I have been able to not only make, but also sell many of my own designs as well as book a couple of future events.
This has been a great launching pad for me into a career I am truly enjoying. I highly suggest for anyone who is considering floristry to start with this course.

Laura Meers
I had looked at a lot of different courses like this to help my CPD as an NQT. Not only was it super value for money, but really easy to use and work with.
Having the opportunity to print or PDF information means I can keep any work as evidence.
I have been very impressed with this course and will defiantly look to complete similar courses soon.

Kim Hudspith
Having just completed the Admin & PA diploma I feel far more equipped to start a new career. From covering the basics, to recapping on things forgotten to introducing new concepts this course has something for everyone.

Shelley Tomkins
An excellent course that looks great on any CV and opens career doors. Having an industry-recognised qualification is useful in any line of work.
I have not yet completed the course but anticipate being able to use the skills learned to broadening my careers options. Would highly recommend this course. It has plenty of supplementary material for the user and is as in-depth as it is comprehensive.
Love the flexibility of the course which allows the user to study in his/her own time which is great for those in full time employment or those with family commitments. Excellent course this far.

Richard Barker
Wow, a really helpful course, and a great way to get a portfolio of 'faces' that will enhance my repertoire. The course was so useful in highlighting important things to think about and also give a background into the history of facial art. I enjoyed the chapters and the ability to download or re -visit the chapters any time is a great bonus. Personally, for me, I wanted to have a recognizable and quantifiable certification that I can let potential customers see, and check, so they can feel confident I am a qualified and responsible face painter. I would recommend this course to anyone thinking about furthering their interest in face painting.

Felicity Sayers
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This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova

Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
Nicoleta Lucaci

I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley

It was an eye opening course that was flexible and easy to access. I was able to complete it from the comfort of my own home whilst also having the tasks to complete which enabled me to check my knowledge. I know feel much more confident in my field of work and really enjoyed doing it.
Ellie Clarke

Excellent course, well explained and easy to understand. The course can be done at my own pace and is available on various devices. The layout of the course was excellent and the notes options is very good. The content is perfect and well structured, making it easy to understand and follow. I will definitely be taking more courses in the future.
Luis Costa

Wow what an incredible insight for the start of anyone's journey in property. This course gives you so much information and there are tests and questions on each of the modules. The course is very easy to follow and well laid out. You can actually make notes on the pages of each module using the notes tab! I am very excited to say that I passed and I only spent one week on this course. I will print all the PDF information and keep it in a file with my certificate. I feel very confident for my future plans now I have completed this course.
Nichola Anderson

Omg im so excited, over joyed and all the good stuff that comes to mind! Wonderful experience doing lessons with New Skills Academy. I look foward to doing more courses with them. I hope this will encourage others to come on board and refresh your minds or to learn something new, it's a win win situation. I want to thank New Skills Academy so much for making this as simple as possible for me.
Shari Anderson

Fantastic course! Well-presented and challenging with frequent assessments. I feel a serious sense of accomplishment having not studied for over 30 years! Videos that accompany each module are carefully thought out and informative. Am so impressed with this course, have now signed up for 3 other courses and recommending New Skills Academy to everyone!
Marva Hudson