Is the Customer Always Right Certificate
Why you should study with us
Is the Customer Always Right? Course
While customers are undoubtedly the most important asset of any business, the question remains if consumers are indeed always right. Coined by Harrod Gordon in 1909, ‘the customer is always right’ is an old and widely accepted adage in the world of business. However, as crucial as customer satisfaction is and as important as customers are to business success, there are times and situations where consumers are not always right. In fact, blindly following the assumption that consumers are always right can lead to adverse implications. The video course on ‘Is the Consumer Always Right?’ discusses and debates both sides of the coin and helps you decide on the best ways to resolve situations at work.
The course topics cover:
- Why customers are invaluable to the growth and development of your business and how to treat your customers well
- The benefits of treating your customers with attention and respect and how it helps
- Learning to identify situations where the consumer may not always be right and how to differentiate between the legitimacy of the complaint and poor customer service
- How to weigh the pros and cons of the situation and include important considerations
- How blindly favouring the consumer can lower the morale of your employees
- Useful strategies and tips that you can use when you find that a consumer is not right
- How to determine if you can resolve the situation or if you should let the consumer go
Benefits of studying the course include:
- You will be able to evaluate a situation by gathering details
- You become aware of the importance of customers and why you should offer reliable customer service
- You are better placed to back up employees when a consumer is abusive or abrasive
- You learn how to differentiate between solid customers who are worth retaining and others that you can let go
- You learn how to manage difficult consumers and regulate your body language in stressful situations
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Is the Customer Always Right Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Really helpful course, it covers all the main aspects to become a successful PA. I was looking for an admin course where I can improve a new side of my professional career and this course had everything I needed. It gives you everything from basic computer knowledge to tips for the day to day basics like answering the phone or how to create a memo or book your boss’ travel arrangements. It offers a clear structure with all the main subjects divide in short modules, easy to study that way, and it gives you examples in real life as well as practice exercises that help you to understand everything. With support during all the course and access during a whole year, you cannot ask for more value for money! Totally recommended!
Alicia Prenda
I really enjoyed the course. I found it very informative and straightforward.
It provided me with all facts and details about payroll, how to run it smoothly and how to communicate with HMRC. I like the format of the written information, it selects vital facts to remember and highlights the most important information that should be learnt.
Even with all the reading required, it kept me interested during whole course. The exam covers everything that should be learnt during the course and the diploma looks professional. I have learnt a lot. Thank you! I will return for some more courses.
Agata Kwiatkowksa
What can I say? I Couldn’t wait to get started and the log in details came through via email which allowed me to be able to. The course was highly addictive once I started, it was like reading a book, you never want to put down.
It was very easy to understand and very thorough but above all, very enjoyable and exhilarating. I was only sorry when it came to an end. I am now very much looking forward to applying my newly gained knowledge into the floristry world out there. I just hope they are ready for me. I can only say a big thank you for the opportunity.
Ann Ainsworth
There are some fantastic courses on offer and they are set out in a simple, easy step by step way to help with home learning. I like how they are set out in small modules with a quiz at the end. It made it easier for me to take on board what I was being taught.
When I needed to contact someone about the course, they responded quickly to my emails and helped me solve my issues. I like that there is no time scale on completing the course so that I can pick up where I left off after a break from learning.
I would recommend learning with New Skills Academy to anyone wanting to improve their skills.
Katherine Andrew
Great Course! Arrived very quickly on the same day I ordered it - Amazing Service! I can’t wait to get the certificate at the end so I can show my customers that I have under pinned my knowledge and experience by gaining a qualification that is fully accredited. It is so important to keep fully up to date with skill and learning since everything is constantly changing i.e. the law, people’s requirements and to refresh ones’ knowledge is paramount in today’s challenging job market. We need to be one step in front and a head of our competitors if we are to succeed. Thanks You for helping me achieve this.
Yvonne Watkins
This course is so easy. I was a little nervous before I started it but even after the first module I was at ease.
The video's are clear and the course is easy to understand.
Everything I need to learn is here, from the basics like handling to bathing to full grooming. you can save the work on to your pc or laptop as you go along so you can go back over it later on. at the end of each module you even get time to practise what you have learnt.
I'm so glad I found this company and will highly recommend.
Kirsty Wilson
Is the Customer Always Right? Course
While customers are undoubtedly the most important asset of any business, the question remains if consumers are indeed always right. Coined by Harrod Gordon in 1909, ‘the customer is always right’ is an old and widely accepted adage in the world of business. However, as crucial as customer satisfaction is and as important as customers are to business success, there are times and situations where consumers are not always right. In fact, blindly following the assumption that consumers are always right can lead to adverse implications. The video course on ‘Is the Consumer Always Right?’ discusses and debates both sides of the coin and helps you decide on the best ways to resolve situations at work.
The course topics cover:
- Why customers are invaluable to the growth and development of your business and how to treat your customers well
- The benefits of treating your customers with attention and respect and how it helps
- Learning to identify situations where the consumer may not always be right and how to differentiate between the legitimacy of the complaint and poor customer service
- How to weigh the pros and cons of the situation and include important considerations
- How blindly favouring the consumer can lower the morale of your employees
- Useful strategies and tips that you can use when you find that a consumer is not right
- How to determine if you can resolve the situation or if you should let the consumer go
Benefits of studying the course include:
- You will be able to evaluate a situation by gathering details
- You become aware of the importance of customers and why you should offer reliable customer service
- You are better placed to back up employees when a consumer is abusive or abrasive
- You learn how to differentiate between solid customers who are worth retaining and others that you can let go
- You learn how to manage difficult consumers and regulate your body language in stressful situations
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Is the Customer Always Right Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Really helpful course, it covers all the main aspects to become a successful PA. I was looking for an admin course where I can improve a new side of my professional career and this course had everything I needed. It gives you everything from basic computer knowledge to tips for the day to day basics like answering the phone or how to create a memo or book your boss’ travel arrangements. It offers a clear structure with all the main subjects divide in short modules, easy to study that way, and it gives you examples in real life as well as practice exercises that help you to understand everything. With support during all the course and access during a whole year, you cannot ask for more value for money! Totally recommended!
Alicia Prenda
I really enjoyed the course. I found it very informative and straightforward.
It provided me with all facts and details about payroll, how to run it smoothly and how to communicate with HMRC. I like the format of the written information, it selects vital facts to remember and highlights the most important information that should be learnt.
Even with all the reading required, it kept me interested during whole course. The exam covers everything that should be learnt during the course and the diploma looks professional. I have learnt a lot. Thank you! I will return for some more courses.
Agata Kwiatkowksa
What can I say? I Couldn’t wait to get started and the log in details came through via email which allowed me to be able to. The course was highly addictive once I started, it was like reading a book, you never want to put down.
It was very easy to understand and very thorough but above all, very enjoyable and exhilarating. I was only sorry when it came to an end. I am now very much looking forward to applying my newly gained knowledge into the floristry world out there. I just hope they are ready for me. I can only say a big thank you for the opportunity.
Ann Ainsworth
There are some fantastic courses on offer and they are set out in a simple, easy step by step way to help with home learning. I like how they are set out in small modules with a quiz at the end. It made it easier for me to take on board what I was being taught.
When I needed to contact someone about the course, they responded quickly to my emails and helped me solve my issues. I like that there is no time scale on completing the course so that I can pick up where I left off after a break from learning.
I would recommend learning with New Skills Academy to anyone wanting to improve their skills.
Katherine Andrew
Great Course! Arrived very quickly on the same day I ordered it - Amazing Service! I can’t wait to get the certificate at the end so I can show my customers that I have under pinned my knowledge and experience by gaining a qualification that is fully accredited. It is so important to keep fully up to date with skill and learning since everything is constantly changing i.e. the law, people’s requirements and to refresh ones’ knowledge is paramount in today’s challenging job market. We need to be one step in front and a head of our competitors if we are to succeed. Thanks You for helping me achieve this.
Yvonne Watkins
This course is so easy. I was a little nervous before I started it but even after the first module I was at ease.
The video's are clear and the course is easy to understand.
Everything I need to learn is here, from the basics like handling to bathing to full grooming. you can save the work on to your pc or laptop as you go along so you can go back over it later on. at the end of each module you even get time to practise what you have learnt.
I'm so glad I found this company and will highly recommend.
Kirsty Wilson
Why you should study with us
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RRP
$100
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I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
Keith Smith
Excellent course, well explained and easy to understand. The course can be done at my own pace and is available on various devices. The layout of the course was excellent and the notes options is very good. The content is perfect and well structured, making it easy to understand and follow. I will definitely be taking more courses in the future.
Luis Costa
I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad
The course was clearly set out with helpful end of week tests which built my knowledge. Being dyslexic I found the course was set out in an easy to understand way. I was able to pass the test on my first attempt. The downloaded pdf are a useful resource that you can keep forever. Looking forward to the next course
Ross Dunsten
It was an eye opening course that was flexible and easy to access. I was able to complete it from the comfort of my own home whilst also having the tasks to complete which enabled me to check my knowledge. I know feel much more confident in my field of work and really enjoyed doing it.
Ellie Clarke
Lovely course for people who want to know the basics and of sign language. It's has helped me to get more of an understanding and will greatly benefit me in my workplace. So easy to pick up and the videos were easy to understand. Would definitely recommend to anyone.
Chloe Hambly
This course is a great way to brush up on my rusty excel skills, I recommend this course to anyone looking for something to do during lockdown, it's easy to use and talks you through each stage step by step. It has given me the confidence I need to further my career.
Georgia Darke
I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley
