Instagram Marketing Certification
Instagram Marketing Certification
The world of marketing changed exponentially with the introduction of social media. Not only did social media platforms allow for a major expansion in marketing demographic outreach, but it introduced an affordable avenue for businesses and companies to market their brand.
Since its inception in 2010, Instagram rapidly became a sought-after platform for marketing. As with any form of marketing, Instagram marketing requires research, legwork and a budget. However, the potential to reach the masses is far greater than with any other platform for product marketing, albeit print, digital format or social media.
In this Instagram Marketing course, we will look at the brief history of Instagram to gain a better understanding of how the platform works. In addition, we will learn how to effectively use Instagram as a means of domestic and global brand outreach to maximize the potential for success.
If used effectively, Instagram marketing may be the only form of marketing that is required for a brand.
You Will Learn:
- The history of Instagram
- The role that Instagram marketing plays
- The formula for Instagram's success
- Defining business goals
- Setting marketing objectives
- How to create a content strategy
- How to define your target market on Instagram
- Instagram marketing challenges
- How to take advantage of Instagram tools
In general, marketing requires a good bit of research. It is important to clearly identify a brand and to market the product/service to the right demographic. Although Instagram is a social media platform, it is not exempt from the rules of efficient marketing. Therefore, to be a successful Instagram marketer or to make sure that the right form of marketing is used for a business, communities and users need to be identified. The latter is particularly important, as it is estimated that 95 million photos and videos are shared via Instagram every day. Therefore, to ensure that a brand is not lost within the sea of many brands and business, the correct target audience needs to be identified.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices

of achievement
This certificate is presented to
Your Name

For completing the
Instagram Marketing Certification
on 21st November 2025
Selena Hurford
Selena Hurford
Course Tutor

Daniel Morgan
Daniel Morgan
Head of Academy

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Absolutely loved this course!! I am very happy with my experience in completing this online course with New Skills Academy.
It was an easy process and their website is very easy to get around. No stress over time limits. I worked through the course at my own pace, and from the comforts of my own home.
Very informative and loved the worksheet after each module which gave me a chance to really think about the work needed for the final test and gave me a chance to really understand each module.
I will definitely be putting what I have learned from the course into practice within our office.

Natalie Rogerson
The course was easy to find on the website, and plenty of information regarding course modules, outcomes and any frequently asked questions. There is plenty of choices for a range of courses, which made it harder for me to decide what course I wanted to pursue! The price of the courses are reasonable and doing it in your own time while in employment is a plus for myself. Trying to find time while in full time work is hard in itself, but having a good provider online it has opened the door for me to learn new things and expand my knowledge. I would definitely recommend to anyone who would want to learn online.

Sophie Mangano
Very enjoyable and informative course which covered all aspects of dog grooming, managing the business side and history of dog grooming. What I liked most was being able to do the course at my own pace, revisiting modules as required to gain a complete understanding of what I was learning.
I found the video tutorials very helpful and was able to give my own dog a professional cut after watching them.
On the one occasion I forgot my password online help were very prompt in helping me . I would highly recommend this course. Good value for money.
Thank-you New Skills Academy!
Jacqueline Myers - B

Jacqueline Myers
I found the course very useful. I loved every minute of the course, the layout is clear and very easy to use. The take notes section is very useful, handy if your pen runs out of ink, which mine did.
The information was easy to read and follow. The pictures and videos was laid out very well, which are easy to follow. The PDF was great to follow and great to have for after the course to refresh your memory. Perfect for balloon modellers.
Thank you so much for the course. I have now added another certificate to my CV and customer like the idea of the certificate ? Thank you again.

Kirstie Hood
Amazing! New Skills Academy has helped me shape my life and improve my understanding of my chosen course, so simply and now I am that one step closer to achieving my goal. Such a simple yet professional system and easy to learn from.
Would and will recommend to friends and family. A great way to learn without the price tag of going to University and saves a lot of time. Super easy to set up. 5 Star rating throughout the whole experience.
Going to buy my sister the same course for a birthday gift, which is a great offer that they do.

Louis Rees
I found the course relevant, clear, concise and a good basis for a change of career to HR. I thought it was good value for money, the balance of information, the exercises were good and liked the fact that I can access from wherever and study at my own pace.
I found the website easy to navigate and liked the fact it remembered where I was up to. When I asked a question of support, I got a fast response that solved my question. I would do courses with New Skills Academy in the future.
Thank you very much!

Victoria Ames
Instagram Marketing Certification
The world of marketing changed exponentially with the introduction of social media. Not only did social media platforms allow for a major expansion in marketing demographic outreach, but it introduced an affordable avenue for businesses and companies to market their brand.
Since its inception in 2010, Instagram rapidly became a sought-after platform for marketing. As with any form of marketing, Instagram marketing requires research, legwork and a budget. However, the potential to reach the masses is far greater than with any other platform for product marketing, albeit print, digital format or social media.
In this Instagram Marketing course, we will look at the brief history of Instagram to gain a better understanding of how the platform works. In addition, we will learn how to effectively use Instagram as a means of domestic and global brand outreach to maximize the potential for success.
If used effectively, Instagram marketing may be the only form of marketing that is required for a brand.
You Will Learn:
- The history of Instagram
- The role that Instagram marketing plays
- The formula for Instagram's success
- Defining business goals
- Setting marketing objectives
- How to create a content strategy
- How to define your target market on Instagram
- Instagram marketing challenges
- How to take advantage of Instagram tools
In general, marketing requires a good bit of research. It is important to clearly identify a brand and to market the product/service to the right demographic. Although Instagram is a social media platform, it is not exempt from the rules of efficient marketing. Therefore, to be a successful Instagram marketer or to make sure that the right form of marketing is used for a business, communities and users need to be identified. The latter is particularly important, as it is estimated that 95 million photos and videos are shared via Instagram every day. Therefore, to ensure that a brand is not lost within the sea of many brands and business, the correct target audience needs to be identified.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices

of achievement
This certificate is presented to
Your Name

For completing the
Instagram Marketing Certification
on 21st November 2025
Selena Hurford
Selena Hurford
Course Tutor

Daniel Morgan
Daniel Morgan
Head of Academy

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Absolutely loved this course!! I am very happy with my experience in completing this online course with New Skills Academy.
It was an easy process and their website is very easy to get around. No stress over time limits. I worked through the course at my own pace, and from the comforts of my own home.
Very informative and loved the worksheet after each module which gave me a chance to really think about the work needed for the final test and gave me a chance to really understand each module.
I will definitely be putting what I have learned from the course into practice within our office.

Natalie Rogerson
The course was easy to find on the website, and plenty of information regarding course modules, outcomes and any frequently asked questions. There is plenty of choices for a range of courses, which made it harder for me to decide what course I wanted to pursue! The price of the courses are reasonable and doing it in your own time while in employment is a plus for myself. Trying to find time while in full time work is hard in itself, but having a good provider online it has opened the door for me to learn new things and expand my knowledge. I would definitely recommend to anyone who would want to learn online.

Sophie Mangano
Very enjoyable and informative course which covered all aspects of dog grooming, managing the business side and history of dog grooming. What I liked most was being able to do the course at my own pace, revisiting modules as required to gain a complete understanding of what I was learning.
I found the video tutorials very helpful and was able to give my own dog a professional cut after watching them.
On the one occasion I forgot my password online help were very prompt in helping me . I would highly recommend this course. Good value for money.
Thank-you New Skills Academy!
Jacqueline Myers - B

Jacqueline Myers
I found the course very useful. I loved every minute of the course, the layout is clear and very easy to use. The take notes section is very useful, handy if your pen runs out of ink, which mine did.
The information was easy to read and follow. The pictures and videos was laid out very well, which are easy to follow. The PDF was great to follow and great to have for after the course to refresh your memory. Perfect for balloon modellers.
Thank you so much for the course. I have now added another certificate to my CV and customer like the idea of the certificate ? Thank you again.

Kirstie Hood
Amazing! New Skills Academy has helped me shape my life and improve my understanding of my chosen course, so simply and now I am that one step closer to achieving my goal. Such a simple yet professional system and easy to learn from.
Would and will recommend to friends and family. A great way to learn without the price tag of going to University and saves a lot of time. Super easy to set up. 5 Star rating throughout the whole experience.
Going to buy my sister the same course for a birthday gift, which is a great offer that they do.

Louis Rees
I found the course relevant, clear, concise and a good basis for a change of career to HR. I thought it was good value for money, the balance of information, the exercises were good and liked the fact that I can access from wherever and study at my own pace.
I found the website easy to navigate and liked the fact it remembered where I was up to. When I asked a question of support, I got a fast response that solved my question. I would do courses with New Skills Academy in the future.
Thank you very much!

Victoria Ames
Why you should study with us
Learn with confidence...




Get a FREE Course
Tick this box to Sign up for our newsletter, and get access to the Interview Skills and CV Writing Certificate course for free! By signing up, you agree to our Privacy Notice & Cookie Policy and to receive marketing and related emails from academy+ brands. You can unsubscribe at any time.What our students say about us...

I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad

The course was clearly set out with helpful end of week tests which built my knowledge. Being dyslexic I found the course was set out in an easy to understand way. I was able to pass the test on my first attempt. The downloaded pdf are a useful resource that you can keep forever. Looking forward to the next course
Ross Dunsten

I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley

I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
Keith Smith

Fantastic course! Well-presented and challenging with frequent assessments. I feel a serious sense of accomplishment having not studied for over 30 years! Videos that accompany each module are carefully thought out and informative. Am so impressed with this course, have now signed up for 3 other courses and recommending New Skills Academy to everyone!
Marva Hudson

Yet another well laid out course. This is my 3rd course so far with New Skills Academy.
More than likely will be back for another one soon. This course was enjoyable to do, and I learnt a lot and passed first try. My certificate will be up on the wall soon.
Rob Coops

This course is a great way to brush up on my rusty excel skills, I recommend this course to anyone looking for something to do during lockdown, it's easy to use and talks you through each stage step by step. It has given me the confidence I need to further my career.
Georgia Darke

It was an eye opening course that was flexible and easy to access. I was able to complete it from the comfort of my own home whilst also having the tasks to complete which enabled me to check my knowledge. I know feel much more confident in my field of work and really enjoyed doing it.
Ellie Clarke